1. Organization Name
2. Website Address:
3. What type of website does your organization use? Custom built for you in WordPress or similarTemplate in a website builder like Wix or SquarespaceI don't know
4. Who in your organization adds or changes content regularly on the site? (Choose all that apply) Board memberExecutive directorEmployeeVolunteer3rd party organizationMy best friend’s neighbor’s nephew in their free timeOther
5., How often do you update your website? DailyWeeklyMonthlyInconsistentlyRarelyI only update Facebook or other social media pages
6. What do you like about your website? (Choose all that apply) Easy to navigateUser-friendly interfaceEasy to update and manageFast load timesMobile responsive designHigh-quality, relevant contentStrong accessibility featuresEffective search functionalitySecure and trustworthyEngaging interactive featuresAll links and images workConsistent brandingHigh engagement and conversion ratesSeamless integration with other platformsClear and compelling calls to actionRobust analytics and tracking capabilitiesAppealing visual designExcellent customer support featuresOther
7. What don't you like about your website? (Choose all that apply) Difficult to navigateComplicated user interfaceSlow load timesPoor mobile responsivenessOutdated or unappealing designInadequate or irrelevant contentLimited accessibility featuresPoor search functionalitySecurity concernsLack of interactive featuresBroken links or imagesInconsistent brandingLow engagement or conversion ratesPoor integration with other platformsLack of clear calls to actionLimited analytics or tracking capabilitiesInsufficient customer support featuresOther
8. What are the top 3 business goals your website helps you meet? Generate Leads: Collect contact information through forms, newsletters, or gated content.Facilitate Donations: Provide an easy and secure way for users to make donations, supporting fundraising campaigns and charitable initiatives.Event Registration: Build and execute events that include registration, donation collection, and historical donor management organized by event.Client Intake: Collect client information to enroll in nonprofit programs and services.Drive Brand Awareness: Enhance brand visibility and recognition.Retain Supporters: Engage existing supporters through loyalty programs or regular content updates.Educational Resources: Offer a variety of educational materials such as articles, tutorials, videos, and courses to inform and educate the audience on relevant topics.Customer Service: Provide efficient support through FAQs, chatbots, or help centers.Increase Donations: Drive online e-commerce transactions or direct donations.
9. What are you currently doing to drive traffic to your site? (Check all that apply) Search Engine Optimization (SEO)Pay-Per-Click (PPC) advertisingTraditional media advertising (newspaper, radio, TV)Social media marketingContent marketing (blogging, articles, videos)Email marketing campaignsInfluencer marketingAffiliate marketingOnline community engagement (forums, groups)Guest blogging or contributing to other websitesPress releases and media coverageBacklink building strategiesParticipating in online events and webinarsReferral programsUtilizing analytics to optimize traffic sourcesCollaborating with other brands or partnersOffline marketing efforts (events, print media)Utilizing landing pages and lead magnetsRunning special promotions or discountsPaid social media ads (Facebook, Instagram, LinkedIn)Video marketing (YouTube, TikTok)
10. What is your current monthly website budget? $0-50$51-99$100-150$150-199$220+I don't know
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